Online Cake Brand Portfolio

Client Overview:

OnlineCake.in is a popular bakery franchise brand, known for its 100% eggless delicious cakes and a wide range of desserts, serving customers across multiple outlets in the NCR region. With a focus on quality, taste, and customer satisfaction, OnlineCake.in has established itself as a go-to destination for customized and freshly baked cakes.

Problem Faced:

OnlineCake.in approached us with the need to strengthen their digital presence and improve customer reach, both online and offline. With growing competition in the food & bakery segment, the brand wanted to boost their social visibility, drive online sales, and maintain a strong offline brand image across all their franchise outlets.

Solution Provided:

We worked closely with OnlineCake.in to craft a comprehensive Digital Marketing & Branding Strategy that focused on both online visibility and offline marketing.

Our Contribution Included:

Digital Marketing Services

Social Media Management across all platforms (Instagram, Facebook, Google My Business, etc.) to engage with customers consistently and build brand awareness.
Running targeted online campaigns and festive offers to drive sales and customer engagement.
SEO optimization to increase website visibility and search rankings in the local market.
Content strategy & creative designing for regular postings, festive creatives, and customer interaction.

Offline Branding & Print Design

Our strategic marketing efforts resulted in:

Increased social media visibility and audience engagement for OnlineCake.in.
Higher footfall across franchise outlets through online campaigns and offline promotions.
Improved SEO ranking, leading to better online discovery and organic traffic.
Stronger offline brand recall through consistent and creative branding materials.
Enhanced customer experience both online and offline, leading to better brand loyalty and repeat customers.

Conclusion

Our collaboration with OnlineCake.in helped transform their brand presence into a well-rounded marketing success — building a strong connection with their online audience while ensuring a memorable brand experience at every physical outlet. We continue to support them in their growth journey by combining creativity, strategy, and performance-driven marketing.