Empowering Financial Access with Rupeeq

Welcome to Plutonic’s portfolio! We are proud to showcase our collaboration with Rupeeq, where we have leveraged our expertise to create a transformative digital experience through the development of their application, website, and digital campaigns.

Client Overview

Rupeeq is a dynamic marketplace in India specializing in online loans and credit cards, aiming to simplify financial decisions and eliminate the complexities of traditional banking processes. Initially, Rupeeq faced challenges in manually processing personal loan applications, leading to extended turnaround times and inefficient customer follow-ups.

Challenges Faced
  1. Manual Processing: Rupeeq relied on manual methods for personal loan and credit card application processing, resulting in lengthy customer engagement and processing times.
  2. Limited Data Accessibility: Due to manual processes, Rupeeq lacked real-time access to customer data and application status, hindering efficient decision-making and customer service.
  3. Customer Follow-up Efficiency: Inefficient follow-up procedures delayed customer communication and satisfaction, impacting overall service quality and response times.
Solutions Implemented by Plutonic Services

Automated Application Process: Plutonic Services implemented a streamlined, automated application system for Rupeeq using third-party APIs. Key features included:

  1. Effortless Registration: Customers could apply online within 90 seconds with minimal documentation and enhanced security.
  2. Quick Verification: Instant approval mechanism provided competitive loan offers to customers immediately after application submission.
  3. Easy Disbursal: Disbursal of funds within 72 hours of application approval, ensuring swift transfer to customer bank accounts.
  4. Integration of Third-Party APIs: Leveraging third-party APIs, Plutonic Services automated the verification and processing of loan applications, reducing human intervention and enhancing operational efficiency.

Real-time Application Tracking: Implemented a real-time tracking system for customers to monitor their application status, ensuring transparency and reducing customer queries.

Enhanced Customer Communication: Integrated automated communication tools to provide instant updates and notifications to customers regarding their application status and next steps.

Website Design: Discover our meticulous website design for Rupeeq, aimed at providing informative and engaging content while maintaining simplicity. We optimized the website for clarity and accessibility, ensuring that users can easily explore loan options, check their credit score, and receive expert support 24/7. Our design also emphasizes real-time application tracking and zero prepayment fees, enhancing transparency and trust.

Digital Campaigns:Delve into our impactful digital campaigns that have strengthened Rupeeq’s brand presence and customer engagement. Through strategic content creation and targeted advertising, we have successfully driven awareness about Rupeeq’s services, showcasing their commitment to making financial decision-making stress-free and accessible.

Outcome and Benefits
  • Improved Turnaround Time: Automated processes significantly reduced the turnaround time for loan approvals and disbursals from days to hours.
  • Enhanced Customer Satisfaction: Real-time updates and transparent communication improved customer satisfaction and retention rates.
  • Operational Efficiency: Streamlined operations and reduced manual effort led to cost savings and improved resource allocation.
  • Scalability: The scalable nature of the automated system allowed RUpeeq to handle increasing application volumes without compromising on service quality.
Conclusion

Through strategic software development and integration of advanced technologies, Plutonic Services successfully transformed RUpeeq’s loan and credit card services. The automated platform enabled RUpeeq to enhance efficiency, reduce turnaround times, and deliver a seamless experience to customers seeking financial solutions.